{"id":9468,"date":"2018-05-15T19:19:00","date_gmt":"2018-05-15T19:19:00","guid":{"rendered":"https:\/\/www.blackbaud.com\/customer-stories\/ashley-hall-school"},"modified":"2025-04-04T10:20:32","modified_gmt":"2025-04-04T14:20:32","slug":"ashley-hall-school","status":"publish","type":"customer-story","link":"https:\/\/www.blackbaud.com\/customer-stories\/ashley-hall-school","title":{"rendered":"Ashley Hall School"},"content":{"rendered":"\n<section class=\"hero hero--customer-story\" id=\"hero--customer-story-block_628250ba486707ed4047e8194297d093\">\n    <div class=\"hero--customer-story__container has-image\">\n        <div class=\"hero--customer-story__container-diamonds d-none d-md-block\">\n            <div class=\"diamond-top__gradient\"><\/div>\n            <div class=\"diamond-top__green\"><\/div>\n        <\/div>\n        <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-9 col-lg\">\n                    <ul class=\"breadcrumbs list-unstyled\">\n    <li><a href=\"https:\/\/www.blackbaud.com\"><i class=\"fa fa-home\"><\/i><\/a><\/li>\n            <li><a href=\"\/customer-stories\">Customer Stories<\/a><\/li>\n            <\/ul>                <\/div>\n            <\/div>\n            <div class=\"row\">\n                <div class=\"col-md-5\">\n                    <div class=\"hero--customer-story__container-content\">\n                        <p><span class=\"green-eyebrow\">Ashley Hall School<\/span><\/p>\n<h2>Ashley Hall School Steps into the Future of Fundraising and Administration<\/h2>\n                    <\/div>\n                                            <div class=\"hero--customer-story__container-download\">\n                            <a href=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2018\/05\/Ashley-Hall-School-Customer-Story_v1.1.pdf\" target=\"_blank\"><i class=\"fa-solid fa-arrow-down-to-bracket\"><\/i> Download PDF<\/a>\n                        <\/div>\n                                    <\/div>\n            <\/div>\n        <\/div>\n                            <div class=\"hero--customer-story__container-image\">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1640\" height=\"718\" src=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2018\/05\/page1image64204368.png\" class=\"img-fluid wp-post-image\" alt=\"Green Building\" srcset=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2018\/05\/page1image64204368.png 1640w, https:\/\/www.blackbaud.com\/wp-content\/uploads\/2018\/05\/page1image64204368-300x131.png 300w, https:\/\/www.blackbaud.com\/wp-content\/uploads\/2018\/05\/page1image64204368-1024x448.png 1024w, https:\/\/www.blackbaud.com\/wp-content\/uploads\/2018\/05\/page1image64204368-768x336.png 768w, https:\/\/www.blackbaud.com\/wp-content\/uploads\/2018\/05\/page1image64204368-1536x672.png 1536w\" sizes=\"auto, (max-width: 1640px) 100vw, 1640px\" \/>                    <\/div>\n                    <\/div>\n    <div class=\"hero--customer-story__vertical-region\">\n        <div class=\"hero--customer-story__vertical-region-diamonds\">\n            <div class=\"diamond-bottom__gradient\"><\/div>\n            <div class=\"diamond-bottom__blue\"><\/div>\n            <div class=\"diamond-bottom__white\"><\/div>\n        <\/div>\n        <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-12 d-md-flex\">\n                                        <div class=\"hero--customer-story__vertical-region__vertical\">\n                                                    <img decoding=\"async\" src=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/06\/k-12-schools.svg\" class=\"img-fluid wp-post-image\" alt=\"\" \/>                            <span class=\"tag\">\n                                K-12 Schools                            <\/span>\n                                                <\/div>\n                                                                <div class=\"hero--customer-story__vertical-region__region\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 24 24\"><g stroke=\"currentColor\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" clip-path=\"url(#map-pin)\"><path d=\"M12 14a3 3 0 1 0 0-6 3 3 0 0 0 0 6Z\"\/><path d=\"M17.657 16.657 13.414 20.9a2 2 0 0 1-2.827 0l-4.244-4.243a8 8 0 1 1 11.314 0v0Z\"\/><\/g><defs><clipPath id=\"map-pin\"><path fill=\"#fff\" d=\"M0 0h24v24H0z\"\/><\/clipPath><\/defs><\/svg>                                                    <span class=\"tag\">\n                                North America                            <\/span>\n                                                <\/div>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"customer-story-single__content\" id=\"customer-story-single__content-block_9141c3c17771663abe06793e6b8b0bc4\">\n    <div class=\"container\">\n        <div class=\"row flex-column-reverse flex-md-row\">\n            <div class=\"col-md-7\">\n                <div class=\"acf-innerblocks-container\">\n<section class=\"lede-quote\" id=\"lede-quote-block_4ecd62cf247487bb51b45534f5a056a1\">\n                        <div class=\"longform-content-lede-quote__content\">\n                <img decoding=\"async\" class=\"longform-content-lede-quote__content__image\" src=\"https:\/\/www.blackbaud.com\/wp-content\/plugins\/blackbaud-blocks\/blocks\/acf-longform-lede-quote\/\/img\/quote-rectangle.svg\" alt=\"quotes\">\n                <p class=\"body-medium body-large\">With Blackbaud\u2019s education management portfolio, we would have one set of systems that teachers, students, and parents could access\u2014it just seemed to make a whole lot of sense.\u201d<\/p>\n            <\/div>\n                            <div class=\"longform-content-lede-quote__name\">\n                Ann Weston            <\/div>\n                            <div class=\"longform-content-lede-quote__organization\">\n                <i>Assistant Head of School, Ashley Hall School<\/i>            <\/div>\n            <\/section>\n\n<section class=\"lede-paragraph\" id=\"lede-paragraph-block_b8b9f689c2f5323571ff7d536fa33b63\">\n    <div class=\"lede-paragraph__heading\">\n        <span class=\"tag\">\n            Overview        <\/span>\n    <\/div>\n    <p class=\"body-large\">\n        Founded in 1909 in Charleston, South Carolina by Mary Vardrine McBee, Ashley Hall has remained faithful to its original mission: To produce educated students who are independent, ethically responsible, and prepared to meet the challenges of society with confidence. The school\u2019s innovative curricula, campus traditions, teaching philosophy, and instructional methods are designed to foster the qualities of mind and character implicit in its mission. These factors come together to enrich and inspire the school\u2019s educational community and student body, made up of boys ages two years to five years, and girls ages two years through twelfth grade.    <\/p>\n    <\/section>\n\n\n<section class=\"wysiwyg wysiwyg-white white-bg\" id=\"wysiwyg-block_c7899a7831b11afdea8d95707a7edd0a\">\n            <p class=\"body-medium\">Ashley Hall is a lean machine that offers robust programming and a worldclass education to students, so the availability of products that streamline staff processes are always important.<\/p>\n<p class=\"body-medium\">Recently, school leadership identified opportunity for improvement in fundraising, which impacts everything at Ashley Hall, from its robotics and offshore leadership programs to its scholarships and partnerships. The school maintains a 100% faculty and staff donor participation rate. This in turn perpetuates giving across a database of parents, alumni, families, and community members. What Ashley Hall needed was a way to increase its donor recruitment, become more effective in donor retention, and continue to increase gift size.<\/p>\n<p class=\"body-medium\">At the same time, the school\u2019s constituency has been growing. With an influx of new students and more parents came a need for better customer service. Ashley Hall wanted a better way for teachers and staff to engage with them in a clear manner on a regular basis\u2014a hub where all records and information could be housed and accessed easily by teachers, parents, students, and administrators. A longtime customer of Blackbaud\u2019s, Ashley Hall turned to the company for solutions to all of these needs.<\/p>\n<p class=\"body-medium\"><span class=\"PSPDFKit-8ayy4hjz5h5sb5mqfjxzpc42zw PSPDFKit-3npj2ht4kppfp95hepqhfjb49x PSPDFKit-2tg9p1utsyyke5vpebq5gc3413 PSPDFKit-Text\"><span class=\"PSPDFKit-6fq5ysqkmc2gc1fek9b659qfh8\" data-textblock-id=\"1\" data-textline-id=\"18\" data-page-index=\"1\">Previously versed in Raiser\u2019s Edge\u00ae, Director of Data Management Ann Barnett <\/span><\/span><span class=\"PSPDFKit-8ayy4hjz5h5sb5mqfjxzpc42zw PSPDFKit-3npj2ht4kppfp95hepqhfjb49x PSPDFKit-2tg9p1utsyyke5vpebq5gc3413 PSPDFKit-Text\"><span class=\"PSPDFKit-6fq5ysqkmc2gc1fek9b659qfh8\" data-textblock-id=\"1\" data-textline-id=\"19\" data-page-index=\"1\">was thrilled when Ashley Hall implemented Blackbaud Raiser\u2019s Edge NXT\u00ae with <\/span><\/span><span class=\"PSPDFKit-8ayy4hjz5h5sb5mqfjxzpc42zw PSPDFKit-3npj2ht4kppfp95hepqhfjb49x PSPDFKit-2tg9p1utsyyke5vpebq5gc3413 PSPDFKit-Text\"><span class=\"PSPDFKit-6fq5ysqkmc2gc1fek9b659qfh8\" data-textblock-id=\"1\" data-textline-id=\"20\" data-page-index=\"1\">Blackbaud Online Express\u2122 integration to amplify fundraising efforts. Before its <\/span><\/span><span class=\"PSPDFKit-8ayy4hjz5h5sb5mqfjxzpc42zw PSPDFKit-3npj2ht4kppfp95hepqhfjb49x PSPDFKit-2tg9p1utsyyke5vpebq5gc3413 PSPDFKit-Text\"><span class=\"PSPDFKit-6fq5ysqkmc2gc1fek9b659qfh8\" data-textblock-id=\"1\" data-textline-id=\"21\" data-page-index=\"1\">implementation, any staff member that needed donor information came to <\/span><\/span><span class=\"PSPDFKit-8ayy4hjz5h5sb5mqfjxzpc42zw PSPDFKit-3npj2ht4kppfp95hepqhfjb49x PSPDFKit-2tg9p1utsyyke5vpebq5gc3413 PSPDFKit-Text\"><span class=\"PSPDFKit-6fq5ysqkmc2gc1fek9b659qfh8\" data-textblock-id=\"1\" data-textline-id=\"22\" data-page-index=\"1\">her. She would have to draft time-consuming donor prospect reports for each <\/span><\/span><span class=\"PSPDFKit-8ayy4hjz5h5sb5mqfjxzpc42zw PSPDFKit-3npj2ht4kppfp95hepqhfjb49x PSPDFKit-2tg9p1utsyyke5vpebq5gc3413 PSPDFKit-Text\"><span class=\"PSPDFKit-6fq5ysqkmc2gc1fek9b659qfh8\" data-textblock-id=\"1\" data-textline-id=\"23\" data-page-index=\"1\">department before meetings. Now, all of Ann\u2019s team members have the ability <\/span><\/span><span class=\"PSPDFKit-8ayy4hjz5h5sb5mqfjxzpc42zw PSPDFKit-3npj2ht4kppfp95hepqhfjb49x PSPDFKit-2tg9p1utsyyke5vpebq5gc3413 PSPDFKit-Text\"><span class=\"PSPDFKit-6fq5ysqkmc2gc1fek9b659qfh8\" data-textblock-id=\"1\" data-textline-id=\"24\" data-page-index=\"1\">to access what they need anytime, on-the-go through their tablets and mobile <\/span><\/span><span class=\"PSPDFKit-8ayy4hjz5h5sb5mqfjxzpc42zw PSPDFKit-3npj2ht4kppfp95hepqhfjb49x PSPDFKit-2tg9p1utsyyke5vpebq5gc3413 PSPDFKit-Text\"><span class=\"PSPDFKit-6fq5ysqkmc2gc1fek9b659qfh8\" data-textblock-id=\"1\" data-textline-id=\"25\" data-page-index=\"1\">devices, which makes the review process easier and staff meetings shorter.<\/span><\/span><\/p>\n    <\/section>\n\n<section class=\"pull-quote pull-quote__top-bottom white-bg\" id=\"pull-quote-block_41cd68ada917137c5e1717fe725414c9\">\n    <div class=\"pull-quote__wrapper\">\n                <div class=\"pull-quote__wrapper-content\">\n            <div class=\"pull-quote__wrapper-quote\">\n                <h4 class=\"h5\">\u201cBlackbaud Raiser\u2019s Edge NXT serves the students but it also serves me, and has therefore made me a better employee and a better worker.\u201d<\/h4>\n            <\/div>\n            <div class=\"pull-quote__wrapper-name\">\n                Sarah Evans            <\/div>\n                            <div class=\"pull-quote__wrapper-role\">\n                    Director  of Philanthropy,                <\/div>\n                                        <div class=\"pull-quote__wrapper-organization\">\n                    Ashley Hall School                <\/div>\n                    <\/div>\n    <\/div>\n    <\/section>\n\n\n<section class=\"wysiwyg wysiwyg-white white-bg\" id=\"wysiwyg-block_925cd4e7269f93842ae4c8773093cd36\">\n            <h3>Exceeding Goals and Improving Efficiency<\/h3>\n<p class=\"body-medium\">Ann also discovered the new analytics component available with Blackbaud Online Express integration through the events module and volunteer tab. Previously, all of these modules would have had to be purchased separately, but getting them in this single system integration has made work more efficient and effective. Recently, a $25,000 donation was offered if the school increased spring phone-a-thon participation. Ashley Hall exceeded its goal, with 124 gifts coming in through Blackbaud Online Express. The solution automated a gift batch processing period that would have taken three days in a single step that only took an hour and a half. By saving this time, Ann was able to create more detailed reports using analytics to prove the value of the spring phone-a-thon.<\/p>\n<p class=\"body-medium\">Director of Philanthropy Sarah Evans immediately recognized that Blackbaud Raiser\u2019s Edge NXT was built for the professional fundraiser when she started using it. She loves the streamlined user experience and easy navigation. With her donor pipeline growing, Sarah loves the new features that Blackbaud Raiser\u2019s Edge NXT reveals every day, like donor ratings. It\u2019s hard for one fundraiser to maintain close connections with a large number of donors, but he solution makes it easier. Everyone in the database is a prospect and the solution reveals their changing potential through real-time updates. Sarah has become a more efficient fundraiser because of it. \u201cBlackbaud Raiser\u2019s Edge NXT serves the students, but it also serves me and has therefore made me a better employee and a better worker,\u201d she says. If a board member has questions about a donor during a board meeting, she can pull out her tablet and provide an instant answer. If Sarah travels to meet donors, she can enter notes right away on her phone\u2014this means she can import more details and facts into the system, helping her establish deeper donor connections. More efficiency means she can take more donor meetings in more cities and spend more time with students on campus.<\/p>\n    <\/section>\n\n\n<section class=\"wysiwyg wysiwyg-white white-bg\" id=\"wysiwyg-block_12ab83a7d53e2e244a46215f84dd2796\">\n            <h3>Working Smarter with a Total Solution<\/h3>\n<p class=\"body-medium\">Ashley Hall was continually hearing from its constituents that a need for better technology within its administration was at hand. The school was shuffling too many papers around, and unable to find the right information at the right time. Families and students are tapped into a digital world, constantly on the move, using their mobile devices to stay in touch. This is how they want to be contacted and informed, and Ashley Hall decided to embrace it rather than resisting. So the leadership team turned to Blackbaud and found its solution in Blackbaud\u2019s education management portfolio. \u201cThe notion that, with Blackbaud\u2019s education management portfolio, we would have one set of systems that teachers, students, and parents could access\u2014it just seemed to make a whole lot of sense,\u201d said Assistant Head of School Anne Weston.<\/p>\n<p class=\"body-medium\">The Blackbaud Learning Management System\u2122 has certainly saved Ann Barnett a lot of time, too. Last summer, she spent three weeks uploading all of the required student information into her old learning management system. Now, Blackbaud Learning Management System has removed those duties from her office. That means Ann has three more weeks during her summer to focus on more important advancement tasks.<\/p>\n<p class=\"body-medium\">\u201cBy implementing only Blackbaud products, we now have a robust toolkit to confidently steward our constituency groups,\u201d she says. By upgrading to Blackbaud\u2019s new, comprehensive systems, Ashley Hall has not had to buy individual modules. The school has a complete package with the latest fundraising and administrative tools it needs to work smarter\u2014all from a single service provider that offers excellent support and training, making the new software adoption easy and manageable. Because of this, Ashley Hall is able to grow all of the good it does for its students and its community.<\/p>\n    <\/section>\n<\/div>\n                            <\/div>\n            <div class=\"col-md-5 col-lg-4 offset-lg-1\">\n                                <div class=\"customer-story-single__sidebar has-image\">\n                                            <div class=\"customer-story-single__sidebar-logo\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/custlogo_ashley-hall-school.jpg\" class=\"img-fluid\" alt=\"\" srcset=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/custlogo_ashley-hall-school.jpg 250w, https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/custlogo_ashley-hall-school-150x150.jpg 150w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/>                        <\/div>\n                                        <div class=\"customer-story-single__sidebar-content\">\n                        <h5>Ashley Hall School<\/h5>\n                                                                            <h6>Powered by<\/h6>\n                            <div class=\"customer-story-single__sidebar-products\">\n                                <ul class=\"list-unstyled\">\n                                                                                <li>\n                                                <a class=\"cta-text-arrow\" href=\"https:\/\/www.blackbaud.com\/customer-stories\/ashley-hall-school\">\n                                                    Blackbaud Enrollment Management System                                                <\/a>\n                                            <\/li>\n                                                                                    <li>\n                                                <a class=\"cta-text-arrow\" href=\"https:\/\/www.blackbaud.com\/customer-stories\/ashley-hall-school\">\n                                                    Blackbaud Learning Management System                                                <\/a>\n                                            <\/li>\n                                                                                    <li>\n                                                <a class=\"cta-text-arrow\" href=\"https:\/\/www.blackbaud.com\/products\/blackbaud-online-express\">\n                                                    Blackbaud Online Express                                                <\/a>\n                                            <\/li>\n                                                                                    <li>\n                                                <a class=\"cta-text-arrow\" href=\"https:\/\/www.blackbaud.com\/products\/blackbaud-raisers-edge-nxt\">\n                                                    Blackbaud Raiser&#039;s Edge NXT                                                <\/a>\n                                            <\/li>\n                                                                                    <li>\n                                                <a class=\"cta-text-arrow\" href=\"https:\/\/www.blackbaud.com\/customer-stories\/ashley-hall-school\">\n                                                    Blackbaud School Website System                                                <\/a>\n                                            <\/li>\n                                                                                    <li>\n                                                <a class=\"cta-text-arrow\" href=\"https:\/\/www.blackbaud.com\/customer-stories\/ashley-hall-school\">\n                                                    Blackbaud Student Information System                                                <\/a>\n                                            <\/li>\n 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                     <div class=\"col-12 col-lg-4 related-customer-stories__card\">\n                         \n                                <div class=\"related-customer-stories__card-image\">\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/trafalgar_logo_250px.jpg\" class=\"img-fluid icon-img\" alt=\"\" srcset=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/trafalgar_logo_250px.jpg 250w, https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/trafalgar_logo_250px-150x150.jpg 150w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/>                                <\/div>\n                                                    <div class=\"related-customer-stories__card-content\">\n                                                            <div class=\"tag\">\n                                    Education Management                             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srcset=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/logo-resize-calvert-hall-college-high.png 250w, https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/logo-resize-calvert-hall-college-high-150x150.png 150w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/>                                <\/div>\n                                                    <div class=\"related-customer-stories__card-content\">\n                                                            <div class=\"tag\">\n                                    Education Management                                <\/div>\n                                                    \n                            <div class=\"related-customer-stories__card-content__heading\">\n                                <h5>Calvert Hall College High School<\/h5>\n                            <\/div>\n                            <a class=\"related-customer-stories__card-content__link tag\" href=\"https:\/\/www.blackbaud.com\/customer-stories\/calvert-hall-college-high-school\">Calvert Hall College High School<\/a>\n                        <\/div>\n                    <\/div>\n                                    <div class=\"col-12 col-lg-4 related-customer-stories__card\">\n                         \n                                <div class=\"related-customer-stories__card-image\">\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/scds.jpg\" class=\"img-fluid icon-img\" alt=\"\" srcset=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/scds.jpg 250w, https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/07\/scds-150x150.jpg 150w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/>                                <\/div>\n                                                    <div class=\"related-customer-stories__card-content\">\n         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