{"id":28291,"date":"2025-04-24T16:46:40","date_gmt":"2025-04-24T20:46:40","guid":{"rendered":"https:\/\/www.blackbaud.com\/?post_type=resource&p=28291"},"modified":"2025-07-30T12:13:45","modified_gmt":"2025-07-30T16:13:45","slug":"blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation","status":"publish","type":"resource","link":"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation","title":{"rendered":"Blackbaud ResearchPoint\u2122 Quarterly Product Tour Session 2: Segmentation"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Discover smarter segmentation strategies with ResearchPoint. Explore how to build targeted queries and research lists, run group WealthPoint screenings, and keep your records in sync with Blackbaud Raiser’s Edge NXT\u00ae\u2014so your prospect research stays sharp and actionable.<\/p>\n","protected":false},"author":7,"featured_media":28494,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"single-resource.php","meta":{"_acf_changed":false,"footnotes":""},"vertical_tax":[],"competency":[27],"product_tax":[586],"region":[114],"resource-type":[129],"class_list":["post-28291","resource","type-resource","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nBlackbaud ResearchPoint\u2122 Quarterly Product Tour Session 2: Segmentation - Blackbaud<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blackbaud ResearchPoint\u2122 Quarterly Product Tour Session 2: Segmentation\" \/>\n<meta property=\"og:description\" content=\"Discover smarter segmentation strategies with ResearchPoint. Explore how to build targeted queries and research lists, run group WealthPoint screenings, and keep your records in sync with Blackbaud Raiser's Edge NXT\u00ae\u2014so your prospect research stays sharp and actionable.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation\" \/>\n<meta property=\"og:site_name\" content=\"Blackbaud\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/blackbaud\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-30T16:13:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2025\/04\/thumbnail-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@blackbaud\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation\",\"url\":\"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation\",\"name\":\"Blackbaud ResearchPoint\u2122 Quarterly Product Tour Session 2: Segmentation - Blackbaud\",\"isPartOf\":{\"@id\":\"https:\/\/www.blackbaud.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2025\/04\/thumbnail-1.png\",\"datePublished\":\"2025-04-24T20:46:40+00:00\",\"dateModified\":\"2025-07-30T16:13:45+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation#primaryimage\",\"url\":\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2025\/04\/thumbnail-1.png\",\"contentUrl\":\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2025\/04\/thumbnail-1.png\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.blackbaud.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blackbaud ResearchPoint\u2122 Quarterly Product Tour Session 2: Segmentation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.blackbaud.com\/#website\",\"url\":\"https:\/\/www.blackbaud.com\/\",\"name\":\"Blackbaud\",\"description\":\"The world's leading cloud software company powering social good.\",\"publisher\":{\"@id\":\"https:\/\/www.blackbaud.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.blackbaud.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.blackbaud.com\/#organization\",\"name\":\"Blackbaud\",\"url\":\"https:\/\/www.blackbaud.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.blackbaud.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/06\/blackbaud.webp\",\"contentUrl\":\"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/06\/blackbaud.webp\",\"width\":1200,\"height\":630,\"caption\":\"Blackbaud\"},\"image\":{\"@id\":\"https:\/\/www.blackbaud.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/blackbaud\",\"https:\/\/x.com\/blackbaud\",\"https:\/\/www.linkedin.com\/company\/blackbaud\",\"https:\/\/www.youtube.com\/user\/blackbaudinc\",\"https:\/\/www.instagram.com\/blackbaud\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Blackbaud ResearchPoint\u2122 Quarterly Product Tour Session 2: Segmentation - Blackbaud","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation","og_locale":"en_US","og_type":"article","og_title":"Blackbaud ResearchPoint\u2122 Quarterly Product Tour Session 2: Segmentation","og_description":"Discover smarter segmentation strategies with ResearchPoint. Explore how to build targeted queries and research lists, run group WealthPoint screenings, and keep your records in sync with Blackbaud Raiser's Edge NXT\u00ae\u2014so your prospect research stays sharp and actionable.","og_url":"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation","og_site_name":"Blackbaud","article_publisher":"https:\/\/www.facebook.com\/blackbaud","article_modified_time":"2025-07-30T16:13:45+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2025\/04\/thumbnail-1.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@blackbaud","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation","url":"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation","name":"Blackbaud ResearchPoint\u2122 Quarterly Product Tour Session 2: Segmentation - Blackbaud","isPartOf":{"@id":"https:\/\/www.blackbaud.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation#primaryimage"},"image":{"@id":"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation#primaryimage"},"thumbnailUrl":"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2025\/04\/thumbnail-1.png","datePublished":"2025-04-24T20:46:40+00:00","dateModified":"2025-07-30T16:13:45+00:00","breadcrumb":{"@id":"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation#primaryimage","url":"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2025\/04\/thumbnail-1.png","contentUrl":"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2025\/04\/thumbnail-1.png","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/www.blackbaud.com\/industry-insights\/resources\/blackbaud-researchpoint-quarterly-product-tour-session-2-segmentation#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.blackbaud.com\/"},{"@type":"ListItem","position":2,"name":"Blackbaud ResearchPoint\u2122 Quarterly Product Tour Session 2: Segmentation"}]},{"@type":"WebSite","@id":"https:\/\/www.blackbaud.com\/#website","url":"https:\/\/www.blackbaud.com\/","name":"Blackbaud","description":"The world's leading cloud software company powering social good.","publisher":{"@id":"https:\/\/www.blackbaud.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.blackbaud.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.blackbaud.com\/#organization","name":"Blackbaud","url":"https:\/\/www.blackbaud.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.blackbaud.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/06\/blackbaud.webp","contentUrl":"https:\/\/www.blackbaud.com\/wp-content\/uploads\/2023\/06\/blackbaud.webp","width":1200,"height":630,"caption":"Blackbaud"},"image":{"@id":"https:\/\/www.blackbaud.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/blackbaud","https:\/\/x.com\/blackbaud","https:\/\/www.linkedin.com\/company\/blackbaud","https:\/\/www.youtube.com\/user\/blackbaudinc","https:\/\/www.instagram.com\/blackbaud"]}]}},"_links":{"self":[{"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/resource\/28291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/types\/resource"}],"author":[{"embeddable":true,"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/comments?post=28291"}],"version-history":[{"count":6,"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/resource\/28291\/revisions"}],"predecessor-version":[{"id":31949,"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/resource\/28291\/revisions\/31949"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/media\/28494"}],"wp:attachment":[{"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/media?parent=28291"}],"wp:term":[{"taxonomy":"vertical_tax","embeddable":true,"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/vertical_tax?post=28291"},{"taxonomy":"competency","embeddable":true,"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/competency?post=28291"},{"taxonomy":"product_tax","embeddable":true,"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/product_tax?post=28291"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/region?post=28291"},{"taxonomy":"resource-type","embeddable":true,"href":"https:\/\/www.blackbaud.com\/wp-json\/wp\/v2\/resource-type?post=28291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}